Earnings Per Click (EPC)
thedoublethink.com · DE · saas
EPC is the most critical metric in affiliate marketing. It tells you the average amount of money an affiliate earns every time someone clicks their link. If Program A pays a $100 commission but has an abysmal conversion rate, its EPC might be $0.10. If Program B pays a $20 commission but converts brilliantly, its EPC might be $1.50. You want to send your traffic to Program B. As noted by The Doubl
Terms change without notice and a headline rate is often first-payment only — confirm on the program's own page. How this data is sourced.
Every rate found on the source page
| Type | Value | Exact wording |
|---|---|---|
| amount | 100 | $100 |
| amount | 0.1 | $0.10 |
| amount | 20 | $20 |
| amount | 1.5 | $1.50 |
Rates are quoted verbatim from the program's own page. A headline percentage is often first-payment only — always confirm on the official terms before relying on it.
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